In place
Booking page
Guests put a guided tour and a bike in one basket on evolvefinale.com. The booking lands straight on the shop’s board.
At a glance
Who Evolve is.
Finale Ligure is one of Europe’s best known mountain bike towns, with trails that run from the hills down to the sea. Evolve has ridden, rented and repaired bikes there for fourteen years. Riders come in for a bike, a guided day on the trails, a service or a new part, often all four in the same week.
Finale Ligure- Location
- Finale Ligure, Liguria, Italy
- Companies
- Two behind one counter: one for rentals, one for guided tours
- Website
evolvefinale.com↗Where guests put a tour and a bike in one basket.
About110rental bikes in the fleet
7shuttle vans for the tours
About3,900products on the shop floor, from 92 brands
16tour timetables
On a busy day, about60 bikes are out at the same time.
Each square is one of the 110 rental bikes.
Before
Fourteen years without online booking.
Evolve grew busy the way many good shops do: on word of mouth, Instagram and Google. Every part of the day lived in a different place, and the counter held it together.
01
Rentals in a home made list
Every rental was typed into the same list that held the fleet. Guests could not book online; they wrote or walked in.
02
Workshop and till on their own
The workshop, the stock and the counter sales ran in a separate program that never saw a rental.
03
Crew on a spreadsheet
Guides and drivers lived on a Google Sheet, the weekly schedule was built by hand and holidays sat on a sheet for the year.
04
Paper at the counter
Rental contracts were on paper, and orders for new stock were worked out by hand.
What Evolve uses
The parts of Outdoor Grid at Evolve.
Evolve uses most of Outdoor Grid, because a shop that rents, guides, drives and repairs touches most of it before lunch. Some parts are in place; others are rolling out now.
In place
Handover and takeback
At the desk the team hands a bike over and takes it back on one sheet: battery, extras and any damage. A damage note opens a workshop job by itself.
In place
Workshop
Mechanics work from a job board, scan the parts they fit and log quick jobs with big buttons. The jobs from the old program came across.
In place
Tours and shuttles
Classic and Backcountry tours, half or full day, sit on one calendar with their guide and van. Shuttles run as part of the tour, not as seats sold on their own.
In place
Stock and till
Clothing, accessories and parts are counted in one stock list, and the counter sells from the same list.
Rolling out
Staff schedule
Who is working when: guides, drivers, mechanics and the desk, with the year’s holidays in the same place. The rules are being set with the shop now.
Rolling out
Payments
Each of the two companies gets its own Stripe account, so a rental is paid to the rental company and a tour to the tour company. Deposits and refunds sit on the booking.
Rolling out
AI assistant
Answers guests on WhatsApp first, then Instagram and Messenger, from the shop’s own prices and what is free. Email is coming soon. The team can take over any chat.
A day at Evolve
From the first handover to closing.
What a busy day looks like at the counter, and which part of Outdoor Grid carries each step.
Today at EvolveA busy day
- 1
8:15
Doors open
The Today board shows what goes out, what is late, what comes back and any crew gaps for the next three days.
- 2
Morning
Bikes go out
Each rental is handed over on its sheet, with battery, helmet and extras checked as the guest waits.
- 3
Late morning
Tours leave
Riders meet their guide, and the van that takes them up the hill is already on the departure.
- 4
Afternoon
Returns and repairs
Bikes come back on the same sheet. A broken part becomes a workshop job, so it never goes back out by mistake.
- 5
17:00
Tomorrow’s guests
Guests booked for tomorrow get their reminder email, in Italian or English.
- 6
19:30
Closing
Counter sales, rentals and tours sit together, so the day’s takings are on one screen.
How we work together
Built at their counter.
01
We start with the people in the shop
Before a screen is drawn we sit with the people at the desk, in the workshop and on the tours, in Finale, and ask what job they need done.
02
Feedback straight from the screen
Anyone on the team can leave a comment on the screen they are using. It reaches us as it is, with the page it came from.
03
Their history comes with them
Past rentals and workshop jobs were brought across from the old systems, so the team starts on its own data, not an empty screen.
In the owner’s words
The rate at which Oliver and his team built this is incredible, and the attention to detail is really appreciated. We’ll not only be using this but also recommending it to many people I know.
StefanoOwner, Evolve FinaleTalk to us about your shop.
Whether you rent bikes, skis or snowboards or run tours, tell us how your day runs today and we will show you how it runs on Outdoor Grid.
Contact us